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How Public Relations Help MSMEs to Grow?? Here are Some Examples. 

Public relations (PR) plays a pivotal role in the growth of Micro, Small, and Medium Enterprises (MSMEs) by enhancing their reputation, building brand awareness, and establishing meaningful connections with stakeholders. MSMEs often have limited resources and budgets compared to larger corporations, making the strategic use of PR even more critical. In this article, we will explore how PR can aid MSMEs in their growth journey, and provide examples of companies that have leveraged PR effectively.

**1. Building Credibility and Trust**

One of the primary ways PR supports MSME growth is by establishing credibility and trust in the market. When a company is seen as credible, consumers are more likely to engage with it. Take, for example, the case of Warby Parker, an MSME in the eyewear industry. Through strategic PR efforts, they positioned themselves as an ethical and affordable alternative to traditional eyewear brands. They garnered trust by highlighting their commitment to providing glasses to those in need and their transparent pricing model.

**2. Creating Brand Awareness**

Brand awareness is a crucial factor for the growth of any business. PR helps MSMEs get noticed by potential customers, investors, and partners. Airbnb, which started as a small platform for renting air mattresses in a spare room, successfully utilized PR to become a global brand. They attracted media attention by sharing unique and compelling stories of travelers and hosts, which not only created awareness but also showcased the personal experiences the platform could offer.

**3. Leveraging Media Coverage**

Media coverage is a powerful tool in the PR arsenal. MSMEs can gain valuable exposure through features in newspapers, magazines, and online publications. An excellent example is the rise of the meal kit delivery service, Blue Apron. They secured significant media coverage, sharing their innovative approach to cooking at home, leading to a surge in interest and customers.

**4. Managing Crisis Communication**

PR is not just about promoting positive stories; it also plays a vital role in managing crises effectively. A well-handled crisis can help an MSME maintain its reputation and even emerge stronger. Tylenol’s response to a product tampering crisis in the 1980s is often cited as a PR success story. They took immediate action, recalled the products, and communicated transparently, which helped them rebuild trust and grow their business.

**5. Strengthening Relationships with Stakeholders**

Effective PR helps MSMEs build and maintain relationships with various stakeholders, including customers, investors, suppliers, and employees. Patagonia, an outdoor clothing company, exemplifies this. Through their PR campaigns promoting environmental sustainability and corporate responsibility, they connected with a community of like-minded consumers who became loyal advocates for the brand.

**6. Capitalizing on Social Media**

The advent of social media has given MSMEs new avenues for PR. Companies like Dollar Shave Club grew rapidly by creating humorous and engaging videos that went viral on platforms like YouTube. This PR strategy not only raised awareness but also set the brand apart in a crowded market.

**7. Attracting Investors**

For MSMEs looking to expand, attracting investors is often essential. Crowdfunding platforms like Kickstarter and Indiegogo are examples of PR-driven funding success. MSMEs can create compelling PR campaigns to showcase their innovative products or services and attract a community of backers.

**8. Showcasing Innovation**

PR allows MSMEs to highlight their innovation and uniqueness. Tesla, while no longer a small enterprise, started as an MSME with a mission to revolutionize the automotive industry. Through PR, they portrayed themselves as pioneers in electric vehicles, garnering interest and investment to support their growth.

**9. Establishing Thought Leadership**

Becoming a thought leader in your industry can set an MSME apart. Neil Patel, a digital marketing expert, used PR to position himself as a thought leader in the field. By consistently sharing valuable insights and expertise through articles, podcasts, and speaking engagements, he attracted clients and grew his agency.

**10. Engaging the Community**

MSMEs can leverage PR to engage with their local or niche communities. An example is Ben & Jerry’s, which has used PR to showcase its commitment to social and environmental issues. They engaged with local communities by supporting various causes and initiatives, building a loyal customer base.

In conclusion, PR is a valuable tool for MSMEs seeking growth. By building credibility, creating brand awareness, leveraging media coverage, managing crises, strengthening relationships, capitalizing on social media, attracting investors, showcasing innovation, establishing thought leadership, and engaging with the community, MSMEs can use PR strategically to achieve their growth goals. These examples of companies that have effectively harnessed the power of PR should serve as inspiration for other MSMEs looking to follow suit and make their mark in the business world.

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All the breakouts that take you to visa-free Thailand this Diwali    

  

Thirteen destinations in India are connected to Thailand with non-stop breakouts. 

When IndiGo launched breakouts between Varanasi and Bangkok in 2018, the internet called it paap and prayashchit routes. The route is no longer in actuality but demand to Bangkok and other places in Thailand is likely to shoot up starting November 10, 2023 when Thailand has come visa free for Indians until May 2024. In a  shot to boost tourism, Thailand has included India in a list of visa-free countries for a limited period.  

 Thailand has always been a popular destination for Indians and the Thais view Indians and Chinese as a large source  request for  tenures across  metropolises as well as  sand destinations. The visa-free policy will help aeronautics and not just carriers from Thailand but also from India.  

 How is the connectivity? 

 Presently four Indian carriers- Air India, Vistara, IndiGo and SpiceJet operate to destinations in Thailand. From the Thai side, Thai Airways, Thai Lion Air, Nok Air and Thai AirAsia. Interestingly, Bhutanese carriers also have limited presence on this route.   

Data participated by OAG Aviation  simply for this composition shows that there are 53,265 daily seats on offer each way between India and Thailand. Airlines operate 265 daily breakouts each way between the two  metropolises. Three  airfields in Thailand are directly connected with India, with Bangkok- Suvarnabhumi and Don Mueang serving the same destination- Bangkok. 

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HTLS 2023 How sustainability has come imperative for businesses?   

The decreasingly deteriorating air quality has  underlined the need for sustainability. For businesses too, sustainability has come imperative.  

 

 Priya Agarwal Hebbar,  speaker of Hindustan Zinc & non-executive director, Vedanta Limited, Nishant Arya,vice-chairman, JBM Group, Abhyuday Jindal, Managing Director, Jindal Stainless  decrypted sustainability in an commerce with Ravi Krishnan, Editor- in- Chief, Mint, at the Hindustan Times Leadership Summit 2023 on Saturday.  

 ‘Sustainability should be at core of what everything we do ’ Priya Agarwal Hebbar, the  speaker of Hindustan Zinc, lauded India for its  stage on  icing to come net zero carbon by 2070. “ India has taken the  stage that the second largest  road network line that we’ve in India will be net zero carbon by 2030. These are really pressing data our country has taken. We’ve to  insure that whatever business we do, we’ve to  insure to misbehave with this. Sustainability has to be at the core of what everything we do. The  youthful generation is taking this  stage ”, Hebarsaid.Hebar said the mining sector can be sustainable if the right technology is used.” Mining as a sector has always been given a bad name. What we forget everything in our  ultramodern day life is above the earth. Unfortunately we’ve stepped down and receded ourselves from the mining assiduity. Mining is the root of everything we do. When we talk about energy transition, we talk about 2070 net zero, we need 3 billion tonnes of essence to make that be”, she said. “ Do we want to spend all of  plutocrat in import or do we do it ourselves. India is a country rich with natural  coffers. We’ve 85 natural  coffers,  lower than 20 per cent of what has been explored ”, she added.   

‘Israel follows Fail Fast, Fail Cheap approach ’  Nishant Arya,vice-chairman, JBM Group, cited Israel to say stylish technology that’s  utmost apt for you  moment is what works. “ utmost of the countries would say that a company which has failed in the  history is a taboo,i.e they’re rejects. But Israel has a aphorism which they call ‘ fail  presto, fail cheap ’. still,  also fail fast and cheap and do  commodity differently, If you to fail. 70 per cent of the fundings which VCs do, go to companies that failed in the  history ”, Arya said, citing  similar companies’ focus on succeeding and getting to the coming paradigm is much advanced than a new  incipiency. “ That mindset to do  effects else, do  effects which are  needed  moment is makes a country like Israel. It has no natural  coffers, is in a  delicate spot. But it’s the rigour and the kind of collaboration which they’ve had with different institutions ”, he added.  

 ‘ Know what sustainability is ’   

On how he’d measure the sustainability  enterprise, Abhyuday Jindal, Managing Director, Jindal Stainless, said,” There are  colorful government and  transnational agencies that are coming to help you with reporting. One way is to know what sustainability is. We’re studying UN sustainable development  pretensions”. “ It’s a  veritably good  mark to measure where are you at and where you want to go. It not only addresses about  terrain, but also about CSR, HR practices, diversity. These are the  effects we really need to look at while defining our internal targets and  insure that we’re approaching the right way in a sustainable manner ”, he added. 

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Onion supplies : Some traders take advantage of it Seasonal variation

The Union Consumer Affairs Minister said that export restrictions and other recent measures are stabilizing onion prices, even as pulses remain expensive; He stressed that the restrictions will not affect the rural economy and the purchasing power of farmers; All the ingredients needed to prepare Deepavali sweets are available in abundance.

With the festive season approaching and Assembly elections approaching in five states, the rise in prices of several essential commodities is causing a headache for the BJP-led governments. For example, onion prices, according to government data, have more than doubled what they were last year. The Union government has taken several measures to combat this phenomenon, including restricting exports of onions, food grains and sugar.

Union Consumer Affairs Minister Rohit Kumar Singh monitors the prices of most daily essential groceries, vegetables and dairy products through the Price Control Unit of his ministry. Singh said that the recent measures are starting to bear fruit and that prices have become more stable. Edited excerpt:

Onion prices rose again. What causes this situation and what steps have you taken to correct it? Prices are subject to availability. Availability is based on domestic prices minus our exports. Exports are determined by global prices and international demand, and come mainly from countries such as Bangladesh, Sri Lanka, Malaysia, Qatar and Indonesia. Production is good, but onions are a perishable commodity. 70% of onions come from the spring season and 30% from the fall. We cannot store green onions for more than four to five months. The fall harvest is often delayed and supplies are low during these months.

Traders take advantage of the situation during this short period of time. It is not only about supply and demand, but also about manipulation on the part of traders. Not all traders are bad, but some of them take advantage of the situation. This is not hoarding, but speculation: disseminating information about shortages. There was no case of intentional hoarding.

To test this, we increased our stock of onions to 5,000 tons. If the government has enough buffer reserves, the market will be very cautious. This will also help farmers get the best prices. We operate in the retail and wholesale markets. We check prices across 550 sites daily. This database reflects the entire country. On the retail front, we sell onions through about a thousand stores in 100 cities across the country, at a price of about INR 25 per kg.

These measures have an impact on prices. Prices began to rise in mid-October, partly due to surplus exports to Bangladesh. We tested this by imposing a 40% export tax, but it didn’t work. We then implemented minimum export prices by making onion trade unviable in countries where exports take place. The Center maintains monitoring of tomato, onion and potato (TOP) prices as a top priority. But critics say the policy has failed. Price fluctuations have nothing to do with politics. It has to do with how these products work and how they are produced in different geographical areas of the country at different times as well as how perishable these products are. Sudden changes in rainfall can harm these crops. But we intervene through a market intervention program to obtain these products.

Onions, rice and sugarcane are all profitable crops for many farmers. So, will export restrictions affect the rural economy and purchasing power of farmers? of course not. The government will need to prioritize domestic consumption. Export can only be done after meeting the local environment. We have business relationships and export commitments but only when the products are available. Availability and affordability are fundamental principles of government. Local supply is mainly available. Farmers do not sell it in times of hardship. They get reasonable prices and profits. But they did not continue killing, which could have happened because of the conflict.

They may not benefit from this unfair advantage because of the government’s approach to protecting national interests.

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SBI Q2 profit rose 8% to Rs 14,330 crore with NII up 12.3%

SBI Q2 profit rose 8% to Rs 14,330 crore

State Bank of India (SBI) said its second-quarter net profit rose 8% to Rs 14,330 crore, thanks to lower provisions for bad loans and net income (NII) rose 12.3% to Rs 39,500 crore.

However, the bank’s (SBI) http://www.thehindu.comnet interest margin fell by 12 basis points to 3.43 per cent due to higher deposit costs, SBI Chairman Dinesh Khara said while announcing the results at a press conference. The lender’s operating profit also fell by 8.07% year-on-year to Rs 19,417 crore.

The bank’s loan loss provisions fell by 9.75 per cent year-on-year to Rs 1,815 crore, he said. The bank announced credit growth of 12.4%, with local loans rising by 13.2%.

The growth in domestic progress was driven by progress achieved by small and medium enterprises (22.8%), followed by progress in the individual retail sector at 15.7%. Agricultural loans and corporate loans recorded growth of 14.8% and 6.62%, respectively. Bank deposits increased by 11.9%, including current and savings account deposits by 4.91%.

The bank’s asset quality improved as its gross non-performing loans (NPA) ratio of 2.55% improved by 97 basis points. The net non-performing assets ratio of 0.64% improved by 16 basis points.

The provision coverage ratio reached 75.5%, a decrease of 248 basis points. Slippages during the quarter increased by 13 basis points year-on-year and amounted to 0.46%, Khara said.

He said the outlook for domestic activity was improving thanks to continued strength in services, optimism about consumption and wages, public spending on infrastructure and the strength of the underlying financial sector balance sheet. .

Optimistic outlook

“Consumer confidence has improved with most macroeconomic conditions improving… Growth is expected to accelerate over the remainder of the year, not least due to increased spending.” Deposits could grow by 16-17% in FY24.

Regarding expectations, Mr. Khara said: “Normally… During the busy period, we saw a sharp increase in credit growth. We expect growth of between 13 and 14%. We are seeing growth in all sectors, from retail, SMEs to agriculture.

Commenting on the increase in unsecured loans from lenders, Mr. Khara said: “I still stand by my view that our unsecured loan portfolio is better than valiant secured loans. Approximately 86% of our unsecured portfolio is allocated to people with payroll accounts with us, all of whom are in the government sector.

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“Renowned Blogger Uzma R S Hails Shikara Restaurant in Sanpada: A Navi Mumbai Culinary Gem with Kashmiri Ambience & Exceptional North Indian and Chinese Delights”

shikhara

Shikara Restaurant, nestled in the lively neighborhood of Sanpada, Vashi, has emerged as a culinary jewel in the city, receiving widespread acclaim for its remarkable North Indian and Chinese gastronomic offerings paired with an opulent ambiance.

Renowned Blogger Uzma R S, well-known for her passion for food and exploration of new dining destinations, had the pleasure of sharing her insights in an exclusive interview with Rajveer Singh from timesnowbusiness.com. Uzma R S, who goes by @tasty_treats__ on social media, after meticulously reviewing over 200+ dining establishments across Mumbai, was effusive in her praise for the Navi Mumbai gem, Shikara Restaurant. Also he spoke with Dharti naike, Pramod jadhav, Vijay yadav, Anushka kamble.

Shikara Restaurant has rightfully earned its reputation for culinary excellence. It has curated a monsoon menu with finesse, designed to showcase the rich and diverse flavors that are synonymous with North Indian cuisine. The culinary brilliance of this restaurant is guided by the expertise of Mr. Ashok Mehra and Mr. Vishal Mehra, who have carefully crafted a menu that caters to both vegetarian and non-vegetarian preferences.

Stepping into Shikara Restaurant, patrons are greeted by an atmosphere that exudes sophistication and warmth, reminiscent of the cultural grandeur of Kashmir. The interior is adorned with intricately carved wooden furnishings, live melodious tunes, and captivating artwork, creating an immersive and visually captivating dining experience.

To complement the lavish feast, Shikara Restaurant offers a meticulously curated selection of beverages. The restaurant also presents an array of delectable desserts, including the iconic Phirni, a velvety rice pudding, and the indulgent gulab jamun with rabdi, providing a gratifying conclusion to the culinary journey.

The attentive and affable staff at Shikara Restaurant ensure that each visit becomes a memorable experience, offering impeccable service and tailored recommendations to enhance the overall dining journey.

For more comprehensive news coverage and inquiries, please contact Rajveer Singh (RV) at +917710030004.

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Women-led startups setting the standard for gender equity: Report 

 New report reveals how female founders are paving the way for gender equality in the startup ecosystem.  

 Women-led startups are surpassing their male-led counterparts in achieving gender equity in senior roles, says report 

 Women-led startups have 2.5 times more women in senior roles compared to startups founded exclusively by men 

 Women in senior roles in startups are increasing their presence 

 A report, titled “Women in India’s Startup Ecosystem Report (WISER),” has shed light on a remarkable trend in India’s startup landscape: women-led startups are surpassing their male-led counterparts in achieving gender equity in senior roles. The report provides insights into how startups founded by women are setting new standards for inclusivity. 

  The findings from WISER demonstrate that women-led startups have 2.5 times more women in senior roles compared to startups founded exclusively by men. This underscores the critical role of female founders in fostering an environment of gender equality within the startup ecosystem.

  The report’s detailed analysis shows that  startups  founded by women  are actively leading the way in breaking down barriers for women in  leadership roles.  These startups have  strived to create  a culture that not only encourages but actively promotes gender  equality.  

 While gender equality remains an ongoing challenge in the corporate world, women in  leadership  roles  at  startups are increasing their presence, with 21% of women  holding  director or vice president  roles,  compared to 15% in  businesses.  This significant disparity is a testament to the progressive efforts  of  women-led startups  to close  the gender gap. 

 The WISER report attributes this success to a combination of factors, including strong mentorship from senior  female  leaders, an inclusive work environment, and  DEI (Diversity,  Equity) goals  and Inclusion)  gender-specific  set and achieved by women-founded startups.  .  These startups have also  launched  policies and initiatives  to  address barriers such as maternity leave,  flexibility  and safety concerns,  thereby increasing workplace attractiveness. jobs  for  female  employees. 

  One of the report’s  key  findings  is that  startups  founded by women don’t  just talk about gender  equality; They  are actively taking steps to make it a reality. This commitment to  promoting inclusion  is  one of the  driving  forces  behind their impressive  record  of  gender  equality  at senior  level.  

 The WISER report reinforces the importance of promoting diversity and gender  inclusion in  the startup ecosystem. As  female-founded  startups continue to lead  the  way, we  hope  their success will inspire the  entire  industry to adopt similar practices and create workplaces that value talent and potential  rather than  gender.

  As India’s startup ecosystem continues to grow,  the WISER  report’s findings  highlight the potential for a more inclusive and diverse  future in which  women-led startups  play  a  role. central  role in setting  standards in  gender  equality issues. 

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YouTuber Elvish Yadav was fined for serving snake venom at a party

Yadav has millions of followers on social media.

Maneka Gandhi tries to arrest Bigg Boss OTT winner; Yadav once ‘dumped’ Aryan Khan in a video two years ago for ‘drug use’.

Noida Police on Friday arrested Bigg Boss OTT reality show season 2 winner and YouTuber Elvish Yadav and arrested five people for supplying snake venom at a raucous party in Noida.

The accused was arrested under the Wildlife (Protection) Act, which is a non-bailable offense punishable with imprisonment of up to seven years and judicial custody for 14 days. The aviation information area was registered on the basis of a report issued by Gaurav Gupta, an animal welfare officer at People for Animals, a non -governmental organization run by BJP Maneka Gandhi Deputy.

Mrs. Gandhi sought to arrest Utiper and accused him of serving snakes in Nuwaida and Georg. Mr Yadav described the allegations as “baseless”.

Divisional forest officer Pramod Kumar Srivastava said they rescued five cobras, two sand boas, a python and a rat snake, all of which fall under the threatened species category.

DCP (Noida) Ram Badan Singh said Mr Gupta told police that, as part of a sting operation, he had approached the YouTuber to buy snake venom for a party at a ballroom in Sector 51 in Noida.

Gupta said he contacted a man named Rahul Yadav, who agreed to the deal. 20ml of poison was seized

“The sting operation was conducted in conjunction with Forest Department officials. All five accused present at the scene were arrested and 20 ml of snake venom was seized,” the DCP said, adding that the venom has been sent for analysis to determine whether it has psychotropic or not.

Mr Yadav, who has millions of followers on YouTube and Instagram, has become famous for hosting shows in which he mocks or “attacks” public figures. In one such show, Yadav “roasted” Aryan Khan, son of Bollywood star Shah Rukh Khan, for “drug use”. Mr. Aryan was arrested in the cruise ship drug case in 2021 but was later acquitted by the DEA. “Bollywood tried to normalize the fact that a 23-year-old man [Aryan Khan] was using drugs. I don’t like SRK’s supporters who blindly support Aryan even when he does something wrong. Aryan Khan was found in possession of banned substances. “I think what he did was wrong.”

Aryan Khan was found to be in possession of banned substances. I think what he did was wrong,” he said in the two-year-old YouTube video. After the news of the poisonous snake incident, pictures of Mr. Yadav with some central ministers appeared on the internet.

When Mr. Yadav’s team was contacted for comment, he did not respond.

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IIT is overburdened, and in crisis

IIT system faces difficulties as several IITs build campuses abroad as part of India’s soft power efforts.

The Indian Institute of Technology (IIT) is globally recognized as the crown jewel of the Indian higher education system. In fact, these are often the only Indian higher education institutions known internationally. They have trained leaders in high-tech and related fields in India and abroad. IITs may be the most difficult higher education institutions to get into in the world, with more than a million students taking the entrance exam each year and competing for 17,385 places at 23 international institutes. However, the IIT system faces difficulties as many schools build branches abroad as part of India’s soft power efforts. It is necessary to look closely at current realities to understand the impending crisis.

Adventure abroad

A satellite campus of IIT-Madras was recently opened in Zanzibar, and IIT Delhi will launch its programs from its Abu Dhabi campus in 2024. A small initial batch of 70 students has been accepted. How many faculty members from the Chennai campus will be based in Zanzibar (this is often a problem for Western campuses)? Admission criteria are not the same as at home. Admissions are based on IIT Madras Zanzibar Selection Test (IITMZST) 2023 screening test followed by interview. A number of screening centers are offered to potential candidates not only in Tanzania but also in Ethiopia, Nigeria, Kenya, Uganda and the UAE (where there is a significant Indian community presence).

Initially, the Zanzibar campus offered only two programmes: a Bachelor of Science in Data Science and Artificial Intelligence and a Master of Technology in Data Science and Artificial Intelligence. It is open to students from all over the world. The annual tuition fee is $12,000 for the Bachelor’s program and $4,000 for the M.Tech program, and as mentioned, there are only 70 students enrolled. Reports say that the rules and regulations for the IITM Zanzibar campus will be based on the existing rules of IIT Madras.

College challenges and future prospects

At the heart of every academic institution are professors. Attracting the best and brightest is becoming increasingly difficult. Salaries are well below international standards. Indians educated abroad are often reluctant to return to uncompetitive salaries, poorer work environments, and more academic bureaucracy (although the Indian Institutes of Technology are less restrictive than the rest of the academic system). India’s best talent is increasingly drawn to the growing IT sector, emerging biotechnology and related fields – rather than to academia – both in India and abroad.

Currently, the IIT system is seriously lacking in scientists. In 2021, of the 10,881 sanctioned positions, 4,370 were vacant.

It would not be an exaggeration to say that the Indian Institute of Technology is in crisis. Building quality into new IBIs is a major challenge, and if this is not done in the long term, the reputation of the entire system will suffer. Maintaining the quality of faculty and attracting young professors who are dedicated to the idea of ​​IIT and India’s development are serious tasks. Expanding nationally may not be a wise idea – and building branch offices abroad is problematic. One might wonder whether expanding abroad is a good idea anyway, but given the systemic challenges facing the country, such expansion seems particularly wrongheaded.

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RBI has been crowned Industry Changemaker of the Year for its role during the pandemic

RBI has been crowned Industry Changemaker of the year

Union Energy Minister R.K. Singh presented the Industry Changemaker of the Year award to RBI Governor Shaktikanta Das in the presence of Nirmala Lakshman, Chairman, Hindu Publishing Group Pvt Ltd and Industry Editor Raghuveer Srinivasan on Friday in New Delhi.

In an attractive ceremony that included joyful moments, a wonderful violin playing and a captivating hula hoop performance, Energy Minister R.K. Singh presented the Industry Changemaker of the Year award to the Reserve Bank of India f(RBI) or guiding the country through the turmoil of this period. illness. Amol was named Iconic Changemaker of the Year. “Early in the morning, at 5am, you will see only two change makers: the press and the milkman,” says Jain Mehta, executive director of GCMMF (Amul), kindly. Reserve Bank of India (RBI) Governor Shaktikanta Das also presented awards to all officers and officials of the Department of Financial Services (DFS), bank officials and central bank employees,(RBI ) praising their commitment and dedication.

The fifth edition of the event witnessed the distribution of awards in six categories: Digital Transformation, Social Transformation, Financial Transformation, Young Changemakers, Iconic Changemakers, and Changemaker of the Year. The digital transformation winner is Stellaps Technologies, a startup working to digitize the dairy industry. In social transformation, there are two winners: HERKI, which aims to reverse the brain drain among women, and Girls’ Education, an NGO aiming to improve access to and quality of education for girls. The Financial Transformation Award went to Pradhan Mantri Jan Dhan Yojana. The Young Change Maker Award went to Shrinidhi R.S, creator of the educational app CherriLearn.

“I am thinking about change,” Mr. Singh said in his speech. Only when you make a difference can you say you have justified your existence… When you have made a difference for a few people or a large number of people. When it’s time to say goodbye to the world, this is what matters. Listening to the CEO of Amul and the Governor of the Reserve Bank of India, I realized that while the rest of the world is still grappling with the impact of the pandemic or other crises, we remain among the most stable and fastest-growing economies in the world.

Earlier, inaugurating the event, Dr. Nirmala Lakshman, Chairman, Hindu Group Publishing Private Limited, said: “Impactful change begins with the vision and determination of individuals and organizations willing to challenge the status quo.”

Raghuveer Srinivasan, Business Editor, said his aim was to highlight unrecognized change makers.

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