Bhubaneswar, Odisha- Green Chocy has built its growth around a principle that cafés should serve more than beverages. Founded in 2023 in Bhubaneswar, the café brand has steadily expanded while promoting a responsible and mindful café culture. Within two years, the company has crossed a valuation of over ₹2 crore, supported by strong outlet performance and growing customer trust.
From its early days, Green Chocy focused on creating a clean, welcoming space centered on chai and coffee. Rather than following trends that prioritize speed over substance, the company adopted a long-term view of customer relationships. Its cafés are designed to encourage comfort and conversation, offering an atmosphere that appeals to students, professionals, and families alike.
A defining aspect of Green Chocy’s identity is its emphasis on responsible practices. The brand does not associate with harmful by-products and actively promotes a cleaner café environment. Guided by its “No Plastic, More Organic” philosophy, Green Chocy encourages sustainable choices across operations wherever possible. This approach reflects the company’s belief that growth and responsibility must move together.
Green Chocy’s menu philosophy also reflects this mindset. Ingredients are selected with care, focusing on freshness and hygiene. Beverages are prepared using modern equipment to ensure consistency, while traditional flavors are preserved to maintain authenticity. By balancing quality with affordability, the company has been able to attract repeat customers and maintain steady daily footfall across outlets.
The brand’s strong per-outlet performance, with business reaching up to ₹1 lakh per day at key locations, highlights how customer trust translates into commercial success. Green Chocy’s ability to maintain this performance without premium pricing has made it stand out in an increasingly crowded café market.
Founder Pradeep Kumar Nayak, aged 26, has played a central role in shaping Green Chocy’s values. Starting from zero, he built the company with a focus on discipline, consistency, and ethical decision-making. His leadership emphasizes that responsible business practices are not a limitation, but a foundation for long-term sustainability.
Green Chocy’s growth has been largely organic, driven by word-of-mouth, repeat visits, and increasing digital visibility. The brand has built a strong presence across social platforms, allowing customers to connect with the café beyond physical locations. This engagement has strengthened the sense of community around the brand and reinforced customer loyalty.
The company’s franchise-led expansion model further supports its responsible approach. Franchise partners are guided through standardized processes, staff training, and operational frameworks that prioritize quality and service. This structure helps ensure that every outlet reflects Green Chocy’s core values while remaining commercially viable for partners.
As Green Chocy continues to expand, its leadership remains focused on preserving the culture that defined its early success. Rather than pursuing rapid scale at the cost of identity, the company aims to grow thoughtfully, ensuring that each new outlet delivers the same warmth, quality, and care that customers associate with the brand.
With a clear philosophy, consistent execution, and a growing customer base, Green Chocy is positioning itself as a café brand built on trust, responsibility, and everyday connection.
For more information, visit https://www.greenchocy.com
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