Sustainable marketplace Suspire is creating new opportunities by offering its partner brands the chance to tap into its bulk order and gifting business, which is being extensively curated to revolutionize corporate gifting in India. With unquestionable emphasis on high quality, greenery, and business performance metrics, the company is taking the idea of gifting and shaping it into a powerful reflection of corporate and brand values.
The corporate gifting business of Suspire is a focused and strategic business operation, working with some of the most prestigious corporate names in India and consistently developing a market base in overseas markets. The cycle starts with a careful selection of products from limited partner brands that meet a stringent criteria of functionality, sustainability, and excellent design. After shortlisting the potential items, Suspire works with corporate clients to design gifts that capture their essence and purposes. Be it the need for employee onboarding kits, client appreciation gifts, or lavish festive hampers, everything is thought through. Once selections have been approved, Suspire proceeds with the complete chain of activities.
Centered on the allure of this service is the quality of the gift items. The products available are all produced by Suspire’s partner brands on their marketplace, thoroughly screened homegrown names with notable track records in terms of sustainability and utility.
The offering is rich and comprises handcrafted wellness merchandise, sustainable print materials, ethically sourced gourmet delicacies, and modern reusable lifestyle products. The packaging is also developed with the same attention and is made from recyclable, compostable, or minimal-waste materials, all while maintaining a high-end appearance. This ensures that every recipient encounters a beautiful yet purposeful gift that leaves a lasting impression of the corporate sender and the brand.
The process also has sustainability fully integrated, making it more than just a marketing characteristic. Each gift is evaluated using Suspire’s own scoring system, the 3S Certification process, to certify the product based on packaging waste reduction, manufacturing transparency, ethical sourcing, worker welfare, and environmental impact. This gives corporate clients assurance that the gifts they give meet high ethical standards while contributing towards achieving wider sustainability objectives. Under this certification, partner brands gain credibility and are able to compete in larger markets at much lower costs compared to international brands, as the heavy charges of international certifications are avoided.
Partner brands stand to gain significantly in terms of business. Major corporate purchases provide reliable and predictable streams of income and place sustainable products directly in the hands of decision-makers who can influence future purchasing decisions. These engagements often result in repeat orders, fostering long-term business relationships. Additionally, the products contribute towards making the wider population recognize and embrace sustainable goods as they circulate in offices and events, pushing these products beyond niche consumer categories.
For corporations, the gifting solutions provided by Suspire offer a valuable way to align brand image with environmental and social responsibility. The approach of choosing a high-quality product manufactured by a select company in India positively impacts the ESG-related performance of the companies while providing meaningful, convenient, and beautiful gifts. According to founder Swayam Doshi, corporate gifting cannot merely be seen as transactions but as a platform to display the best of what Indian craftsmanship and conscious innovation have to offer. With this division, Suspire is blazing a new standard of gifting that is both luxurious, environmentally friendly, and highly impactful for both businesses and the planet.
